conway.studio
AI-native engineering
for commerce brands
We build the operating model, AI agents and scalable software that turn ambitious brands into growth engines.
AI can't automate chaos.
What we believe
Most brands have disconnected systems, unreliable data, and teams drowning in manual work. Before you can automate, you need to systematize.
That's what we do. Fix the foundations to deliver long-term growth.
OUR SERVICES
How we help consumer & retail brands
Agent engineering
We build AI agents that handle repetitive work: content generation, software engineering, customer service, data entry. Your team focuses on strategy while agents automate specific activities in execution.
Agent engineering
We build AI agents that handle repetitive work: content generation, software engineering, customer service, data entry. Your team focuses on strategy while agents automate specific activities in execution.
Branding
We build AI agents that handle repetitive work: content generation, software engineering, customer service, data entry. Your team focuses on strategy while agents automate specific activities in execution.
Software engineering
Omnichannel commerce platforms, custom apps, integrations, B2B portals, internal tools. We build your digital backbone with modern systems that integrate with your IT landscape and scales with growth.
Software engineering
Omnichannel commerce platforms, custom apps, integrations, B2B portals, internal tools. We build your digital backbone with modern systems that integrate with your IT landscape and scales with growth.
Software engineering
Omnichannel commerce platforms, custom apps, integrations, B2B portals, internal tools. We build your digital backbone with modern systems that integrate with your IT landscape and scales with growth.
AI strategy
Automating your workflows with AI agents. We help you find the best use cases for AI automation with clear ROI. Understand how your company operating model works across processes, technology and people.
AI strategy
Automating your workflows with AI agents. We help you find the best use cases for AI automation with clear ROI. Understand how your company operating model works across processes, technology and people.
AI strategy
Automating your workflows with AI agents. We help you find the best use cases for AI automation with clear ROI. Understand how your company operating model works across processes, technology and people.
Data engineering
Unified data warehouse, automated pipelines, single source of truth. We help to clean your data and build the foundation for AI automation. Actionable business intelligence with a metrics model for growth.
Data engineering
Unified data warehouse, automated pipelines, single source of truth. We help to clean your data and build the foundation for AI automation. Actionable business intelligence with a metrics model for growth.
Data engineering
Unified data warehouse, automated pipelines, single source of truth. We help to clean your data and build the foundation for AI automation. Actionable business intelligence with a metrics model for growth.
Trusted by 40+ brands across Europe
WHY US
Your technology partner
for long-term growth
AI-native engineering
We combine 20+ years of commerce expertise with AI tooling to deliver faster without compromising quality. Your projects move at startup speed with enterprise reliability.
Deep commerce expertise
We've been operators and built platforms for brands at scale across lifestyle, retail and B2B wholesale. Our team speaks your language and understands your problems before you explain them.
Strategic clarity included
Every project starts with strategic clarity. We run a bootcamp to understand your operations, map your systems and define what to automate. Solving real problems, not just urgent ones.
Quality as a principle
Our code is maintainable. Our systems are scalable. Our automations are full-stack across all your workflows. When we hand over, your team is ready to go.
What we build
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AI Automation: Build your hybrid workforce
Map your workflows, define the best AI use cases and elevate your team with real AI capabilities.
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1
AI Automation: Build your hybrid workforce
Map your workflows, define the best AI use cases and elevate your team with real AI capabilities.
0
1
AI Automation: Build your hybrid workforce
Map your workflows, define the best AI use cases and elevate your team with real AI capabilities.
0
2
Commerce engine: Build your tech stack
Surface your growth opportunities, integrate your systems and implement a proven operating model to accelerate.
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2
Commerce engine: Build your tech stack
Surface your growth opportunities, integrate your systems and implement a proven operating model to accelerate.
0
2
Commerce engine: Build your tech stack
Surface your growth opportunities, integrate your systems and implement a proven operating model to accelerate.
Bootcamps
How to get started?
How we work
From Chaos to Clarity to Code
Step 01: Bootcamp
Map before you build
Every project begins with a bootcamp. We map your workflows, audit your systems, and identify automation opportunities. You get clarity before any code is written.
Step 01: Bootcamp
Map before you build
Every project begins with a bootcamp. We map your workflows, audit your systems, and identify automation opportunities. You get clarity before any code is written.
Step 01: Bootcamp
Map before you build
Every project begins with a bootcamp. We map your workflows, audit your systems, and identify automation opportunities. You get clarity before any code is written.
Step 02: Blueprint
Architect before you code
We don't start coding on day one. You get technical architecture, scoped requirements, and fixed timelines. No surprises. No scope creep.
Step 02: Blueprint
Architect before you code
We don't start coding on day one. You get technical architecture, scoped requirements, and fixed timelines. No surprises. No scope creep.
Step 02: Blueprint
Architect before you code
We don't start coding on day one. You get technical architecture, scoped requirements, and fixed timelines. No surprises. No scope creep.
Step 03: Build
Deploy with confidence
AI-augmented development means faster delivery without quality compromise. Documentation, testing, and team training ensure you can maintain what we build.
Step 03: Build
Deploy with confidence
AI-augmented development means faster delivery without quality compromise. Documentation, testing, and team training ensure you can maintain what we build.
Step 03: Build
Deploy with confidence
AI-augmented development means faster delivery without quality compromise. Documentation, testing, and team training ensure you can maintain what we build.
Step 04: Scale
Keep improving execution
The best projects evolve. We offer retainers and ongoing partnerships to continuously improve, optimize, and improve your digital backbone as you grow.
Step 04: Scale
Keep improving execution
The best projects evolve. We offer retainers and ongoing partnerships to continuously improve, optimize, and improve your digital backbone as you grow.
Step 04: Scale
Keep improving execution
The best projects evolve. We offer retainers and ongoing partnerships to continuously improve, optimize, and improve your digital backbone as you grow.
here to help
Frequently asked questions
These answers cover how we work, who we work with, and how to get started.
What's included in a bootcamp?
On-site and remote work with your team. We map workflows, audit systems, identify automation opportunities, and deploy quick wins. You leave with clarity on the technical roadmap, the capability assessment, and the first results. Fixed price: €10k-20k, depending on company complexity.
How is this different from hiring a consulting firm?
We don't just make recommendations; we implement them. You get strategy, engineering and training from one technical partner. Combining the 'think work' and 'do work' into one integrated program. No handoff to separate implementation teams. No PowerPoints gathering dust. We stay until it works.
Do I need to commit to a full build after the bootcamp?
No. The bootcamp stands alone as a delivered outcome. Many clients start there to validate the approach, build a cohesive automation strategy, and align internally before committing to larger engineering projects. Some stop at the bootcamp and take on implementation themselves. Most continue for a longer partnership.
What type of companies do you work with?
€10M+ consumer & retail brands with real operational complexity. You're selling across multiple channels (DTC, retail, wholesale, B2B), managing 1000+ SKUs, operating in multiple countries, and drowning in manual work. Too complex for off-the-shelf solutions, too practical for big consultancies.
Can you work with our existing tech stack?
Yes. We're platform-agnostic and integration-first. Whether you're on Shopify, a custom-built platform, or an enterprise platform, we work with what you have. We only recommend replacement when systems genuinely block your growth, not because we're tied to specific vendors.
How long does a typical project take?
We give fixed timelines upfront and offer a Foundational track (use cases unclear) or a Fast track (problem and use case clear), depending on company complexity. Bootcamps run between 4 to 6 weeks. First AI agent implementation: 2-4 weeks. Data foundations: 3-6 months. Platform migrations: 6-12 months. No endless project timeline dragalong. We scope to fix the timebox and make the requirements fit your needs, not the other way around. Our delivery always comes in phases.
What's the ROI on AI automation?
The target metric is total time saved per week. Typical bootcamp clients identify 20% to 40% worth of automatable work, depending on the role and your team's willingness to adjust their way of working. Automation doesn't fully replace roles (FTE); it automates specific activities within a role. Full implementations deliver an even larger reduction in manual operations, but the real value is velocity—teams move faster, launch countries quicker, scale without proportional headcount.
How do you price projects?
Bootcamps are fixed-price (€10k-20k). Engineering projects are scoped after the bootcamp with transparent estimates: agent implementations (start at €10k), data platforms, and full-stack builds. No hourly rates. No scope creep. Fixed time boxes with clear deliverables.
Do we need AI/tech expertise on our team?
No. That's why we exist. We translate between business strategy and technical implementation. Your team stays focused on commercial decisions; we handle the engineering complexity and integration with your IT landscape. Our team helps to discover, build and maintain the agents in your hybrid workforce. Or we can train your team to maintain specific agents that we have built.
What's included in a bootcamp?
On-site and remote work with your team. We map workflows, audit systems, identify automation opportunities, and deploy quick wins. You leave with clarity on the technical roadmap, the capability assessment, and the first results. Fixed price: €10k-20k, depending on company complexity.
How is this different from hiring a consulting firm?
We don't just make recommendations; we implement them. You get strategy, engineering and training from one technical partner. Combining the 'think work' and 'do work' into one integrated program. No handoff to separate implementation teams. No PowerPoints gathering dust. We stay until it works.
Do I need to commit to a full build after the bootcamp?
No. The bootcamp stands alone as a delivered outcome. Many clients start there to validate the approach, build a cohesive automation strategy, and align internally before committing to larger engineering projects. Some stop at the bootcamp and take on implementation themselves. Most continue for a longer partnership.
What type of companies do you work with?
€10M+ consumer & retail brands with real operational complexity. You're selling across multiple channels (DTC, retail, wholesale, B2B), managing 1000+ SKUs, operating in multiple countries, and drowning in manual work. Too complex for off-the-shelf solutions, too practical for big consultancies.
Can you work with our existing tech stack?
Yes. We're platform-agnostic and integration-first. Whether you're on Shopify, a custom-built platform, or an enterprise platform, we work with what you have. We only recommend replacement when systems genuinely block your growth, not because we're tied to specific vendors.
How long does a typical project take?
We give fixed timelines upfront and offer a Foundational track (use cases unclear) or a Fast track (problem and use case clear), depending on company complexity. Bootcamps run between 4 to 6 weeks. First AI agent implementation: 2-4 weeks. Data foundations: 3-6 months. Platform migrations: 6-12 months. No endless project timeline dragalong. We scope to fix the timebox and make the requirements fit your needs, not the other way around. Our delivery always comes in phases.
What's the ROI on AI automation?
The target metric is total time saved per week. Typical bootcamp clients identify 20% to 40% worth of automatable work, depending on the role and your team's willingness to adjust their way of working. Automation doesn't fully replace roles (FTE); it automates specific activities within a role. Full implementations deliver an even larger reduction in manual operations, but the real value is velocity—teams move faster, launch countries quicker, scale without proportional headcount.
How do you price projects?
Bootcamps are fixed-price (€10k-20k). Engineering projects are scoped after the bootcamp with transparent estimates: agent implementations (start at €10k), data platforms, and full-stack builds. No hourly rates. No scope creep. Fixed time boxes with clear deliverables.
Do we need AI/tech expertise on our team?
No. That's why we exist. We translate between business strategy and technical implementation. Your team stays focused on commercial decisions; we handle the engineering complexity and integration with your IT landscape. Our team helps to discover, build and maintain the agents in your hybrid workforce. Or we can train your team to maintain specific agents that we have built.
What's included in a bootcamp?
On-site and remote work with your team. We map workflows, audit systems, identify automation opportunities, and deploy quick wins. You leave with clarity on the technical roadmap, the capability assessment, and the first results. Fixed price: €10k-20k, depending on company complexity.
How is this different from hiring a consulting firm?
We don't just make recommendations; we implement them. You get strategy, engineering and training from one technical partner. Combining the 'think work' and 'do work' into one integrated program. No handoff to separate implementation teams. No PowerPoints gathering dust. We stay until it works.
Do I need to commit to a full build after the bootcamp?
No. The bootcamp stands alone as a delivered outcome. Many clients start there to validate the approach, build a cohesive automation strategy, and align internally before committing to larger engineering projects. Some stop at the bootcamp and take on implementation themselves. Most continue for a longer partnership.
What type of companies do you work with?
€10M+ consumer & retail brands with real operational complexity. You're selling across multiple channels (DTC, retail, wholesale, B2B), managing 1000+ SKUs, operating in multiple countries, and drowning in manual work. Too complex for off-the-shelf solutions, too practical for big consultancies.
Can you work with our existing tech stack?
Yes. We're platform-agnostic and integration-first. Whether you're on Shopify, a custom-built platform, or an enterprise platform, we work with what you have. We only recommend replacement when systems genuinely block your growth, not because we're tied to specific vendors.
How long does a typical project take?
We give fixed timelines upfront and offer a Foundational track (use cases unclear) or a Fast track (problem and use case clear), depending on company complexity. Bootcamps run between 4 to 6 weeks. First AI agent implementation: 2-4 weeks. Data foundations: 3-6 months. Platform migrations: 6-12 months. No endless project timeline dragalong. We scope to fix the timebox and make the requirements fit your needs, not the other way around. Our delivery always comes in phases.
What's the ROI on AI automation?
The target metric is total time saved per week. Typical bootcamp clients identify 20% to 40% worth of automatable work, depending on the role and your team's willingness to adjust their way of working. Automation doesn't fully replace roles (FTE); it automates specific activities within a role. Full implementations deliver an even larger reduction in manual operations, but the real value is velocity—teams move faster, launch countries quicker, scale without proportional headcount.
How do you price projects?
Bootcamps are fixed-price (€10k-20k). Engineering projects are scoped after the bootcamp with transparent estimates: agent implementations (start at €10k), data platforms, and full-stack builds. No hourly rates. No scope creep. Fixed time boxes with clear deliverables.
Do we need AI/tech expertise on our team?
No. That's why we exist. We translate between business strategy and technical implementation. Your team stays focused on commercial decisions; we handle the engineering complexity and integration with your IT landscape. Our team helps to discover, build and maintain the agents in your hybrid workforce. Or we can train your team to maintain specific agents that we have built.
Hello.
Feel free to reach out if you have any questions. We are happy to invite you to our studio in Amsterdam.